The Ski Aspen Story

ski aspen snowmass

Nick Farr

The Ski Aspen story begins in 1995 with an Aussie guy named Nick

Nick Farr first skied in Aspen in the early 90’s and became hooked almost instantly. Despite all the stories about the glitz and glamour and movie stars, there is a whole other side to Aspen that people never really get to see or hear about. It’s the side that doesn’t cost a million to holiday there. And you really don’t need to have fur clothing and diamond necklaces to walk around town either. Nick wanted to show the real Aspen to skiers, so with a group of Australians and the Aspen Skiing Company’s support, Nick began running ski tours from Australia.

Blending all the things he loved about skiing – Lots of time on snow, après events that would become infamous, accommodation for a range of budgets and all of this for a really affordable price, Nick found the snowball effect happening. One tour per season turned into 2, then 3, then 4. As the tours popularity grew in Australia, so did the team and where guests began booking from. Now with a clientele from the UK, Europe, New Zealand and Asia, Nick felt that one of the most important things to do was to make each year more fun than the last while keeping the trips affordable.

Skipping forward some 21 years to 2016 and it was time to make a bold move. The Ski Aspen team have bought Ski Aspen to the UK where you can now book in pounds and get the same (if not better) deals to Aspen as the Aussies Nick has been taking over for years.

So for our 2017 packages, we’ve launched our tours in the UK and we’re excited to welcome you to a new chapter in the history of Ski Aspen. And we’re just as excited with our bold, new and unbeatable ski packages to Aspen for UK skiers. With the best price and seriously incredible FREE giveaways, we’re aiming to shake up the ski industry and show the British skiing public there’s a new kid on the block when it comes to avoiding ‘the same old ski holiday’.

So the Ski Aspen story continues. With an entirely new range of ski packages designed for the Uk skiing market, we’re excited to see what impact we’ll have. One things for sure… we’re ready to give you the ultimate ski experiences of your lives.

We look forward to welcoming you to Aspen.